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Tell A Story – 5 Tips To Engage With Your Audience (and Sell Like Crazy)

“It was a dark and stormy night…” Well, that is how Snoopy started out his storytelling. Let’s look at telling stories to engage with your people and some creative ways to generate ideas.

Storytelling is a great way to add to your content.
Use storytelling for:

a) Writing emails to your list
b) Creating a post for your blog
c) Recording a video for your vlog or Youtube
d) Preparing for a podcast
e) Sales letters, posts to social media, and on and on

Once you start to use this technique, you will find numerous ways to use it in your marketing. So, how do you get those ideas flowing for storytelling? Here are five tips.

1) Surprise Your Audience With Pattern Interrupts
Take two unrelated situations and put them together and get people to think out of the box.

Grab their attention!

An example: “How my son’s 50-yard touchdown run can help you grow your Facebook list-building and sales!” Your audience might say “Yeah, right…how is that going to work?)

Well, get this. My son is the punter on the team. He went to punt the football and the defense blocked it. My son was quick in his response and was able to grab the ball and high-tailed it into the endzone.

That is how we need to be with Facebook ads. Stay with me here;) My son missed his first attempt to punt a few yards, but by being ready and quick, he was able to RETARGET, pick up the ball and score. So, always consider using Retargeting in your Facebook ad campaigns and here is the best strategy to do that. (Then you have your link ready for people to click)

2) Write It Down
We all have interesting, fun, irritating, educational things and events happening in our lives every day. Imagine the stories you could tell and how relatable you could be with these stories.

But we are busy and so often forget these life events. Solution: carry a small notebook and make a quick note of the event. You will be amazed at the ideas generated from such a seemingly small thing!

An example: a few months ago I was shopping for a new(er) car. It was a nice sunny day, so I went to local car dealerships to see what was available. Of course, the bad thing about that is having to put up with the “used car salesman”. I encountered 4 salespeople that day. 3 were the typical fast-talking, show and sell, onto the next guy type. One salesperson asked me questions, acted like I was the only person there, and seemed genuinely engaged to get me in the best possible care for my needs.

So, use this type of knowledge to relate to your audience the importance of online customer surveys and quizzes to help them understand what products or services to offer or create. Plus, show them how using quality PLR(Private Label Rights) products can greatly cut the costs and time needed to develop a targeted product. Then, of course, have a quality PLR service available for your audience.

3) Your Peeps Are A Great Resource
Your family and friends. How many stories come from them, your children’s day at school and social interactions, your Mom’s “review” of her latest diet program, your spouse’s encounter with a co-worker, a friend’s latest invention idea. Wow…an endless supply of relatable material.

Now this one should be easy and might actually help you enjoy the next family gathering. Use your visit with family members as a stealth marketing information gathering session.

Let’s say you talk to your nephew, he has a good job and family but always has money worries. Quiz him on why he does not start an online business.

Use this conversation and what you learned to relate to your audience on how to get past their possible fears or what might be holding them back from success.

4) Your Daily Commute or Walk
When driving, walking, biking, etc. pay attention to people, outside advertising, what local shops are doing to grab your attention.

Look at your surroundings in a new way, you will find it not only makes daily life more interesting but brings a daily stream of ideas to tell in a story.

Consider, as you go along, all the thousands of products and services being offered at the stores you pass by. Many of these markets have branded products that are made by another company. Relate your experience to your audience. Help them see how the store focuses on providing quality branded products to its customers.

The key is these store owners do not have to have the expertise or costs to make these products. Show your people how using a quality PLR service can do essentially the same thing. They can brand themselves and provide quality to their niche customers.

5) What About The Past?
Review your memories from childhood and youthful days. Let your mind wander back in a new way. Think how different this or that was 10, 20, (30+) years ago. Or what events taught you important and impactful lessons. Now refresh those memories into great relatable material for your audience.

Recall the paper route, or lawn mowing service, or babysitting service you had to generate some spending cash. You might relate how great the word-of-mouth-advertising was…your customers would brag about how great “their person” was and how you got more business than you could handle!

You could relate to your audience how social media can be used as modern-day word-of-mouth advertising. Then recommend a product or service to help your people reach their social media goals.

Wrapping it up – THE BONUS TIP!!!
Now that you have, or were reminded of, these idea generators what about the base of your content?

You have the HOOK to draw people in with your engaging story, now give them the substance, the content, the subject matter. Where do you find it?

High quality, low-priced PLR – Private Label Rights – is the absolute time and money saver for most of your content needs.

You will find your PLR answer and an amazing deal by clicking HERE.

Or follow this link

Here’s To Your Great Results,
Andrew Orham
Orham Promotions, INC

This is a guest post from Andrew Orham, if you would like to be considered for a guest post please contact me.

How Is It Possible To Grow Your Home Business Using PLR?

We all know that content happens to be the king, and the trend of marketing at present is moving in the direction of informing over advertising in what we call content marketing.

PLR (private label rights) aid you significantly in saving time when it comes to creating content by purchasing rights such that they can be modified by you and you can claim the ownership of the materials on most occasions.

It is possible for you to get PLR licenses for e-books, articles, video, software, graphics, and audio. For instance, it will be possible for you to purchase PLR articles and rewrite them for posting on your personal blog. Otherwise, you can purchase PLR e-books and sell them after rewriting them.

Advantages and Disadvantages

PLR advantages consist of:

Time Savings. Rather than formulating a concept and creating from scratch, PLR provides you the outline, the idea, plus the basis from which to work.

Cost-effective. PLR content is extremely affordable as compared to employing a videographer, a writer, and so on.

Flexibility. It is possible to alter the content. Apart from changing the content, you must also modify it. Although it is possible to post the PLR content materials as is, it will be a better idea to rewrite it. By owning PLR rights it will be possible for you to append, delete, rearrange, plus revise the entire content.

Ownership claim. Since you are creating a completely fresh piece of content, it will be possible for you to claim copyright by placing your name on the content.

Obviously, PLR also comes with several drawbacks:

Non-exclusive. Even though the number of licenses sold has been limited by lots of PLR suppliers right now, you are nevertheless purchasing content that is being owned by numerous others out there. For this reason, it is important to revise the content and make it your own.

Generic. On most occasions, PLR content appears to be dry as well as generic. Some of them are written rather poorly. It is essential to consider private label rights as a framework from which you can add your personal flair.

Limitations. There can be limitations on how it can be used which will depend on the PLR license. For instance, it might not be possible for you to provide content absolutely for free (i.e. by means of your newsletter). Even though this is observed more in MRR (master resale rights) content, there are restrictions on the PLR materials too. Always make it a point to go through the license meticulously.


PLR comes with a significant advantage and this is that you are limited by your imagination only. Fantastic ways to make use of PLR content for your home business consist of the following:

Blog posts. There is no need for you to blog for an extended period of time so as to understand that it is difficult to come up with innovative ideas. PLR content will offer ideas as well as the fundamentals of a particular article. You simply need to revise.

Email list registration incentive. In case you do not have an email list, it is essential for you to make one. Right now. However, you need to provide the individuals with an incentive in order to make them register for your list. For this, you can provide PLR videos, e-books, plus other content as a freebie to the subscribers.

Article marketing. Although article marketing does not help a lot with search engine optimization anymore, it will be able to get your business info ahead of somebody else’s market. Similar to blog posts, PLR meant for article marketing will provide you with the framework from which to create original content that can be submitted to another blog or website.

Sell. Creating plus marketing information items fits into almost every single business model out there. It is possible for you to sell e-books that are linked to your business industry in case you do have a direct sales business. You will be able to sell home education lessons at your own pace in case you happen to be an instructor. PLR can be sold as an affordable entry or you can also upsell it to your services or products.


Making your own content is the secret of achieving success in PLR content. It is important to completely rewrite this content (e-books, articles, and so on).

You need to infuse your own ideas, personality, and thoughts into your content. At times, PLR content might be dry as well as vague. You can make it interesting by including your personal ideas as well as a style that will be reflecting your business as well as your brand.

Audio and video need you to have some sort of editing software for making the changes. Last but not least, you’d like to re-record introductions as well as endings for including your business info.

Check out more information on PLR here: and here:

Tom Hall

This is a guest post from Tom Hall, if you would like to be considered for a guest post please contact me.

How to Make Money Online – 7 Easy Steps to Follow

There is no doubt that the Internet has given many of us the opportunity to earn an extra income working from home.

Although there is huge potential, it is estimated that 95% of Internet marketers do not make any money at all. There are many reasons for this, but if you follow the following 7 steps below, you should be on your way to making money online.

1 Select a trusted supplier

If we are buying on the high street, it is relatively easy to select a trusted supplier, as we know most of the companies, and there is lots of publicity about these suppliers.

On the Internet, it is much more challenging, as there are so many small vendors. Many of them write a compelling sales letter, but that is not good enough.

Fortunately, there are many tools available where we can research these suppliers. For example, if you are looking at products from somebody called “Harry Smith” (this is purely fictional and does not relate to anyone in particular), go to google and type in:
“Harry Smith”
“Is Harry Smith honest?”
“Harry Smith scam”
Make sure you do the necessary research. For example, someone may have written an article titled “Harry Smith scam” but the article will just promote their own product or service.

Also look on social media accounts such as YouTube, Facebook, Twitter, LinkedIn, etc. You can find lots of information this way.

2 Select a trusted portal

Many product/service suppliers will sell through portals such as Clickbank, JVZoo and Warrior Plus. All of these have been around for some time and should satisfy you. If you are just starting out, you may wish to select products/services on these portals, as they also have a lot of data relating to the suppliers and how well the products sell.

The easiest one to start with is Clickbank, as you do not need to be approved for most of the products and services. With JVZoo and Warrior Plus you need approval from the vendor, which may not be easy if you haven’t got a track record on those platforms.

3 Select a product that is selling well

This may sound obvious, but sometimes the sales letters are so compelling you would think every product/service is a best seller. Fortunately, if you select one of the platforms above there are sales statistics for all their offerings.

Another way of checking is to go to google and YouTube and type:
“[Your chosen product] review”
You will quickly learn a lot about the offering you are considering.

4 Good training & support

Theses 2 factors are key.
Concerning training, for many offerings the support is video-based, which suits most people.

Hopefully once you have bought your chosen item, everything will go smoothly. However, there are lots of technicalities involved and you may not be able to operate the chosen system fully. In such cases you will need some assistance. Fortunately, with the 3 portals above, they will all offer the support of the chosen vendor.

It is also worth checking on google and YouTube about training and support. These are very often covered in review postings.

5 Invest in a growing market

This is another key point. In the past many large companies have been caught out by new technology or new trends. Some examples are as follows:
Photo film manufacturers suffered with the advent of digital cameras and SD cards.
Manufacturers of vinyl records saw sales plummet with the introduction of CDs.
Manufacturers of satellite navigation systems saw sales drop as many people now navigate with the use of the mobile phones.
This is a matter of keeping up with what is happening in the world. Also, tools like google trends can be very useful in spotting growing and declining markets.

6 Only invest in offers that you can afford

As I mentioned above, many sales letters are very compelling.

Having read some of them the vendor may convince you that you will automatically earn over $10,000 in your first month. Based on this it is a no brainer that you should part with $995, as your initial outlay will be paid back many times over in the first month.

It is very easy to be seduced by such offers but if you cannot afford $995, perhaps you shouldn’t invest. It may be better to wait until something more affordable is available.

7 Make sure you have the necessary skills to promote the offer

I’m sure we have all seen the headlines:
“Even my granny can do this”
“Anyone can do this”
“Easy to use, no technical skills required”
“This 16-year-old is earning a fortune”
Although sometimes this may be true, many times it doesn’t reflect your own abilities. It maybe that the granny is a technical wizard, or that the teenager has mastered many Internet skills.

It is very easy to get caught out, and it happened to me 2 years ago. I saw a system that looked very appealing and I was assured that it was very easy to use.

It’s a bit like saying that a car is easy to drive. It is if you have passed your test and have been driving for a few years. It isn’t easy if you have never sat in the driving seat of the car.

This was the case with me. After I bought the product, I needed HTML and CPanel skills. I don’t have those skills. I could learn them, but I don’t think that system can be described as “easy to use”.

Fortunately, there was a money-back guarantee, so I claimed my refund and moved on.

Not having the right skills or hitting roadblocks that cannot be easily overcome is one of the reasons that 95% of Internet marketers do not make any money online.

One of the easiest ways to check that you are suitable is to look for reviews on YouTube. Some of the reviewers will actually demonstrate the system for you, which helps considerably.

I cannot guarantee you will make money if you follow these steps, but they have served me well. I have been successful with a number of projects.

If you would like to watch a video, with no obligation, please click below.

John Hayes

This is a guest post from John Hayes, if you would like to be considered for a guest post please contact me.

Market S.M.A.R.T. Not Just Hard!

Guess how many GOOGLE search results you would get when typing “how to make money by internet marketing”. Surprisingly, the search result is about 482,000,000 as of the time of this writing. Yes, a staggering figure close to half a million. Obviously, the message is loud and clear—more and more people globally and from different backgrounds are exploring and offering the world of the internet business…$$$. Technology is dynamic and ever changing, as a result, internet marketing now will follow the same pattern. You are reading this blog because you are excited and determined to keep abreast with these ongoing changes and are open to new ideas.

Technology changes the world. As an example, consumers’ buying habits is ever changing as well. Gone are the days when majority of people travel to supermarkets, drugstores, department stores and fall in line to purchase items. Online stores get more competitive, offer freebies and established return policies to make online selling more and more appealing and hassle-free. At times the only option for households is to buy online. You may have noticed fewer retail shops today than a decade or so previously. Thanks to the mouse—one click away and that’s it!

SPECIFIC Knowledge—a Must
MOTIVATION (Be Motivated)
ATTAINABLE (Is it Attainable?)
RESOURCEFUL (Be Resourceful)
TIME CONSCIOUS (Be Time Conscious)

Specific knowledge – a must

“Specific knowledge is needed in every work, if we want to have success”… “When we find successful people in our field, learn from their experience and understand some important things more specifically” – Sunday Adelaja

Internet marketing evolves with the passing of time. Its scope, specialization and competition are all pretty dynamic. For this reason, you have done your homework for sure—and it did cost money, time and effort. Many of us, including myself, probably obtained dozens of software, apps and the like to make them work and expect money pouring to our bank accounts. Frustration came when we mistakenly hope that our endeavors will work wonders for us. Did it come slower or costlier than expected? What was the efficacy of the program? Where in the world can we get a methodology or know-how to make things work? Learn from the experiences of those with the right knowledge and grasp specifically what made the system work.

Be Motivated

“It does not matter how slowly you go as long as you do not stop.” – Confucius

Oftentimes, many get stressed out with the trial and error cycle and even become envious of those who earn 5-6 figures. No wonder, the attraction to be instantaneous super wealthy is gaining popularity. (the get-rich-quick schemes, millionaire overnight thing…HUH). Moreover, we live in a world that is fast paced in many aspects of life. Be it food, technology, travel, leisure and pleasure. People are bombarded and fashioned to be impatient. It seems 24 hours a day will never be enough. Slow computer processing units (even just for few seconds) will make users panic. Who prefers instant coffee than a brewed one? Admittedly, many items, such as food and drinks, prepared quickly are not necessarily the good, healthy stuff. Done with your brewed coffee?

Those who performed well in the internet marketing will vouch that when motivated, patience will follow. Then, what else?

Is it Attainable?

“Unless people believe that the strategic challenge is attainable, the change is not likely to succeed.” – W. Chan Kim

What does it take to make internet marketing work for you? Do not call off the search until you find a reliable and satisfying proven strategy. Once found, get hold on it and do not let go.

Be Resourceful

“There’s nothing more dangerous than a resourceful idiot.” – Scott Adams

We might be considered relatively “idiots” in the world of internet marketing but being resourceful will eventually make us a league of our own. Who knows?
We became smarter not only by ourselves but by virtue of mentors. Do you still remember how the a+b=c equation became much easier with the help of a tutor. In this field of learning, tutors unlocked the key to understand a higher level of Math, the logic behind the equation and how algebraic equations balance out. The whole process did not happen overnight…it did, slowly but surely. Get help from a reputable mentor.

Be Time Conscious

What could be done with money that we could not do with time? Money could be saved, time should be spent. (Banks accepts time deposits but not time. LOL) Therefore, we choose to spend time wisely. Wisely investing precious time by examining hard enough the marketing strategies being promoted before us.

In view of the foregoing, working smart involves specific technics, the right resources, work ethics and the proper mind-set to reach successfully goals. Invaluable is to have the right mentor or coach. These will surely bring you to the next level in internet marketing. Is this within our reach?

John Thornhill, our tutor, will not leave you in the lurk when undergoing his internet marketing training. Bottom line—he wants you to market SMART, not just hard.

He already has helped thousands to succeed. Be the next one in line, but make sure to get the sense of his specialized, SPECIFIC knowledge to grow your business. Being fully MOTIVATED himself, he can radiate enthusiasm and motivation to all, old and new alike. His progressive approach and assistance on each step along the way makes our objectives ATTAINABLE. Technics, tactics and training in his lectures are all RESOURCEFUL. Spend TIME wisely learning from John who continues in his crusade in helping more duplicate his enduring success.

He will make your first steps to success feasible and easy-to-follow. Waiting for you is a down-to-earth person who is prompt and available when rendering assistance.

Start your journey to success now and work S.M.A.R.T.…if not smarter.

With all sincerity John said: “Sure, I am here to guide and teach you but your success is in your hands and nothing can change that”.

This is a guest post from Eric Jennings, if you would like to be considered for a guest post please contact me.

Only 4 Questions Away From Online Marketing Success

If you can answer these questions, then you have laid the foundation for an extremely successful online business. But if you aren’t able answer these questions – if you’re just ‘winging it’ – then you’re going to struggle and likely fail at online marketing. Certainly, you will never be as successful as you could be if you did answer these questions. (If I don’t have your interest now, you’re not paying attention…)

Here are the questions you must answer when going into ANY new market:

1: Where is your target audience right now in their life?

For example, what pain are they feeling or what problem do they need solving? Let’s say your market is weight loss. Your target customer might be Rachael, a 35-year-old married woman with two children and a career who has tried everything to lose those extra 25 pounds she gained since she got married and had kids. Nothing has worked and she is at her wits end, worried that she will never find a way to reach her goal.

2: Where do they want to be?

As an example, what goal do they have, or what outcome are they looking for? Rachael wants to look like she did when she first met her husband – thin and young and beautiful. She wants to look spectacular in her business attire, when she’s out with her husband or just running errands. And with her non-stop schedule, she wouldn’t mind having more energy, too.

3: Why do they want to be there?

For example, what are the underlying issues they’re really trying to solve? For Rachael, she’s worried her husband is losing interest in her. She wants him to be attracted to her, and she wants to feel sexy and wanted. Plus, she wouldn’t mind being the most gorgeous woman in her circle of friends, looking amazing in her clothes and feeling younger, too. And then there’s Rachael’s mom, who is obese. Rachael is secretly terrified she’s going to continue to pack on the pounds just like her mom did, and pretty soon she’ll be tipping the scales at 200+ pounds, too, with all the health problems her mom has.

4: What can you sell them to get them from #1 to #2 as quickly as possible?

This is your product. In this case, you want something that will enable Rachael – a busy mom, career woman and wife – to lose weight. It shouldn’t take a lot of time or be overly complicated – Rachael doesn’t have the free time for 2 hour a day exercise regimen or spending 3 hours in the kitchen preparing special meals. Once you can answer these four questions, you know exactly who you’re targeting and HOW to target them. Plus, you know how to customer tailor your product exactly for them. One last thing that some folks will wonder is are narrowing your market down too much. “Shouldn’t we target ALL people who want to lose weight, or at least all women, or…” No. That’s the last thing you want to do.

Consider this: You are having a conversation with a friend or family member, trying to convince them to do something. Except that it isn’t just them, it’s a thousand different people. They each with a different life, different needs, different problems and different desires. How will be able to address the issues of thousands of different people all at the same time? You can’t. But you can talk to just one. As you carry on this discussion with this one person… in this case, Rachael… the other 999 can listen in on the conversation.

More than likely they will be able to relate to many of the issues that are raised and the points that you make. They might not be like Rachael, but they can relate to her and her problem because it’s not that different from their own problem. And many of them will buy your product, too. But if you had tried to address all of them at the same time? It would have been too confusing, too bland and too generic to appeal to anyone.

And now that you’ve answered your 4 questions, you can create a mission statement that works, that addresses your exact audience and tells them exactly why they can and should do business with you. In addition, by answering these four questions you’ve just created a basic product outline – and outline you can use time and time again to make new products. You’re able to write your sales copy, because you now know the pain points and your selling points.

And you can target your ads and your traffic to the right people with the right pain. Your ads, products, and sales copy are all congruent now. It all targets the right person and it all makes sense. These 4 questions might very well be all that stands between you and a super successful product launch, not to mention potentially dominating your niche.

Are you struggling to answer these questions? Following a proven system can help you find the answers you need to succeed.

This is a guest post from David Wakeman, if you would like to be considered for a guest post please contact me.