Market S.M.A.R.T. Not Just Hard!

Guess how many GOOGLE search results you would get when typing “how to make money by internet marketing”. Surprisingly, the search result is about 482,000,000 as of the time of this writing. Yes, a staggering figure close to half a million. Obviously, the message is loud and clear—more and more people globally and from different backgrounds are exploring and offering the world of the internet business…$$$. Technology is dynamic and ever changing, as a result, internet marketing now will follow the same pattern. You are reading this blog because you are excited and determined to keep abreast with these ongoing changes and are open to new ideas.

Technology changes the world. As an example, consumers’ buying habits is ever changing as well. Gone are the days when majority of people travel to supermarkets, drugstores, department stores and fall in line to purchase items. Online stores get more competitive, offer freebies and established return policies to make online selling more and more appealing and hassle-free. At times the only option for households is to buy online. You may have noticed fewer retail shops today than a decade or so previously. Thanks to the mouse—one click away and that’s it!

SPECIFIC Knowledge—a Must
MOTIVATION (Be Motivated)
ATTAINABLE (Is it Attainable?)
RESOURCEFUL (Be Resourceful)
TIME CONSCIOUS (Be Time Conscious)

Specific knowledge – a must

“Specific knowledge is needed in every work, if we want to have success”… “When we find successful people in our field, learn from their experience and understand some important things more specifically” – Sunday Adelaja

Internet marketing evolves with the passing of time. Its scope, specialization and competition are all pretty dynamic. For this reason, you have done your homework for sure—and it did cost money, time and effort. Many of us, including myself, probably obtained dozens of software, apps and the like to make them work and expect money pouring to our bank accounts. Frustration came when we mistakenly hope that our endeavors will work wonders for us. Did it come slower or costlier than expected? What was the efficacy of the program? Where in the world can we get a methodology or know-how to make things work? Learn from the experiences of those with the right knowledge and grasp specifically what made the system work.

Be Motivated

“It does not matter how slowly you go as long as you do not stop.” – Confucius

Oftentimes, many get stressed out with the trial and error cycle and even become envious of those who earn 5-6 figures. No wonder, the attraction to be instantaneous super wealthy is gaining popularity. (the get-rich-quick schemes, millionaire overnight thing…HUH). Moreover, we live in a world that is fast paced in many aspects of life. Be it food, technology, travel, leisure and pleasure. People are bombarded and fashioned to be impatient. It seems 24 hours a day will never be enough. Slow computer processing units (even just for few seconds) will make users panic. Who prefers instant coffee than a brewed one? Admittedly, many items, such as food and drinks, prepared quickly are not necessarily the good, healthy stuff. Done with your brewed coffee?

Those who performed well in the internet marketing will vouch that when motivated, patience will follow. Then, what else?

Is it Attainable?

“Unless people believe that the strategic challenge is attainable, the change is not likely to succeed.” – W. Chan Kim

What does it take to make internet marketing work for you? Do not call off the search until you find a reliable and satisfying proven strategy. Once found, get hold on it and do not let go.

Be Resourceful

“There’s nothing more dangerous than a resourceful idiot.” – Scott Adams

We might be considered relatively “idiots” in the world of internet marketing but being resourceful will eventually make us a league of our own. Who knows?
We became smarter not only by ourselves but by virtue of mentors. Do you still remember how the a+b=c equation became much easier with the help of a tutor. In this field of learning, tutors unlocked the key to understand a higher level of Math, the logic behind the equation and how algebraic equations balance out. The whole process did not happen overnight…it did, slowly but surely. Get help from a reputable mentor.

Be Time Conscious

What could be done with money that we could not do with time? Money could be saved, time should be spent. (Banks accepts time deposits but not time. LOL) Therefore, we choose to spend time wisely. Wisely investing precious time by examining hard enough the marketing strategies being promoted before us.

In view of the foregoing, working smart involves specific technics, the right resources, work ethics and the proper mind-set to reach successfully goals. Invaluable is to have the right mentor or coach. These will surely bring you to the next level in internet marketing. Is this within our reach?

John Thornhill, our tutor, will not leave you in the lurk when undergoing his internet marketing training. Bottom line—he wants you to market SMART, not just hard.

He already has helped thousands to succeed. Be the next one in line, but make sure to get the sense of his specialized, SPECIFIC knowledge to grow your business. Being fully MOTIVATED himself, he can radiate enthusiasm and motivation to all, old and new alike. His progressive approach and assistance on each step along the way makes our objectives ATTAINABLE. Technics, tactics and training in his lectures are all RESOURCEFUL. Spend TIME wisely learning from John who continues in his crusade in helping more duplicate his enduring success.

He will make your first steps to success feasible and easy-to-follow. Waiting for you is a down-to-earth person who is prompt and available when rendering assistance.

Start your journey to success now and work S.M.A.R.T.…if not smarter.

With all sincerity John said: “Sure, I am here to guide and teach you but your success is in your hands and nothing can change that”.

This is a guest post from Eric Jennings, if you would like to be considered for a guest post please contact me.

Only 4 Questions Away From Online Marketing Success

If you can answer these questions, then you have laid the foundation for an extremely successful online business. But if you aren’t able answer these questions – if you’re just ‘winging it’ – then you’re going to struggle and likely fail at online marketing. Certainly, you will never be as successful as you could be if you did answer these questions. (If I don’t have your interest now, you’re not paying attention…)

Here are the questions you must answer when going into ANY new market:

1: Where is your target audience right now in their life?

For example, what pain are they feeling or what problem do they need solving? Let’s say your market is weight loss. Your target customer might be Rachael, a 35-year-old married woman with two children and a career who has tried everything to lose those extra 25 pounds she gained since she got married and had kids. Nothing has worked and she is at her wits end, worried that she will never find a way to reach her goal.

2: Where do they want to be?

As an example, what goal do they have, or what outcome are they looking for? Rachael wants to look like she did when she first met her husband – thin and young and beautiful. She wants to look spectacular in her business attire, when she’s out with her husband or just running errands. And with her non-stop schedule, she wouldn’t mind having more energy, too.

3: Why do they want to be there?

For example, what are the underlying issues they’re really trying to solve? For Rachael, she’s worried her husband is losing interest in her. She wants him to be attracted to her, and she wants to feel sexy and wanted. Plus, she wouldn’t mind being the most gorgeous woman in her circle of friends, looking amazing in her clothes and feeling younger, too. And then there’s Rachael’s mom, who is obese. Rachael is secretly terrified she’s going to continue to pack on the pounds just like her mom did, and pretty soon she’ll be tipping the scales at 200+ pounds, too, with all the health problems her mom has.

4: What can you sell them to get them from #1 to #2 as quickly as possible?

This is your product. In this case, you want something that will enable Rachael – a busy mom, career woman and wife – to lose weight. It shouldn’t take a lot of time or be overly complicated – Rachael doesn’t have the free time for 2 hour a day exercise regimen or spending 3 hours in the kitchen preparing special meals. Once you can answer these four questions, you know exactly who you’re targeting and HOW to target them. Plus, you know how to customer tailor your product exactly for them. One last thing that some folks will wonder is are narrowing your market down too much. “Shouldn’t we target ALL people who want to lose weight, or at least all women, or…” No. That’s the last thing you want to do.

Consider this: You are having a conversation with a friend or family member, trying to convince them to do something. Except that it isn’t just them, it’s a thousand different people. They each with a different life, different needs, different problems and different desires. How will be able to address the issues of thousands of different people all at the same time? You can’t. But you can talk to just one. As you carry on this discussion with this one person… in this case, Rachael… the other 999 can listen in on the conversation.

More than likely they will be able to relate to many of the issues that are raised and the points that you make. They might not be like Rachael, but they can relate to her and her problem because it’s not that different from their own problem. And many of them will buy your product, too. But if you had tried to address all of them at the same time? It would have been too confusing, too bland and too generic to appeal to anyone.

And now that you’ve answered your 4 questions, you can create a mission statement that works, that addresses your exact audience and tells them exactly why they can and should do business with you. In addition, by answering these four questions you’ve just created a basic product outline – and outline you can use time and time again to make new products. You’re able to write your sales copy, because you now know the pain points and your selling points.

And you can target your ads and your traffic to the right people with the right pain. Your ads, products, and sales copy are all congruent now. It all targets the right person and it all makes sense. These 4 questions might very well be all that stands between you and a super successful product launch, not to mention potentially dominating your niche.

Are you struggling to answer these questions? Following a proven system can help you find the answers you need to succeed.

This is a guest post from David Wakeman, if you would like to be considered for a guest post please contact me.

I Wet My Pants Coming Up With This Idea!

That’s what I proudly told my soon-to-be new client as I presented the winning concept.

The client was a regional car dealer who was looking for a fresh new angle to sell more cars. It would be a prestigious and highly profitable account to land, so the competition was fierce to win this business.

As our creative team entered the third day of brainstorming what had become a dismal list of sub-par auto sales concepts, I remembered an old technique I’d learned in my theatre imrov class back in college: Become the Object. So, I decided to be the car.

My co-workers laughed when I told them my idea.

They then proceeded to follow me outside where they utterly roared with delight as I got down on my hands and knees beside the curb and began making engine revs and horn sounds. As I attempted to totally immerse myself into the mindset of an automobile, I decided to lie down in the street and get the full “automobile experience.” That’s when I realized there was water in the gutter from an earlier rainstorm and my pants were now soaking wet!

As I got up to brush the gutter goo off my once-clean khakis, a thought occurred to me…

“Now that I’ve embarrassed myself trying to be the car, why don’t I just get out of the way and let the car tell its own story?” There was something to this germ of an idea, so I decided to run with it and work it out with the team.

Later that same afternoon, we developed an ad campaign under the theme “Auto Biographies” — where each car model told its own story as the commercial’s narrator. Needless to say, the idea was a hit with the client and we landed the business. And it was all because I decided to get out of my comfort zone, try a different approach and, yes, wet my pants!

Most every type of business requires fresh ideas from time to time.

And most anyone who’s been challenged to come up with those ideas probably has a similar story as the one above. But the reality is great ideas don’t always just automatically pop into you head, sometimes you need a little nudge to unclog a creative mental block. In my case I decided to ignore being laughed at and take an unconventional approach to jar my thinking. And it worked!

Here’s A FREE Reference Guide To Help You Next Time You’re Having A Mental Block

Realizing how helpful it would be to have a reference to go to whenever your brain seems to be stuck, I sat down and cataloged my most successful mental block-busting techniques into a comprehensive ebook entitled 21 Sure-Fire Idea Spark Plugs (#19 helped me land the car business). Each Idea Spark-Plug is written to take your thinking in a completely different direction, and help you open up your mind to fresh ideas and new approaches. If you’d like a FREE copy of this valuable reference guide, just click on the cover.

In the meantime, here are three of my favorite Idea Spark Plugs taken straight from the ebook.

Idea Spark Plug #14:

Look For An Alias

Ever wonder what the difference is between a Sun Roof and a Moon Roof? How about a Domestic Engineer vs. a House Cleaner? Or maybe a Couch vs. a Sofa? Answer: Not a darn thing!

Sometimes all it takes is a brand new shiny name to make an item appear to be better than it originally was. Marketers do it all the time when they want to freshen up or add new life to a sluggish brand, or de-emphasize product attributes that could be considered unappealing to the target. Remember when Honey Crisp cereal was called Sugar Crisp? Or when KFC was known as Kentucky Fried Chicken? Name changing is a common way to make your brain re-evaluate an item’s meaning or importance. Different words evoke different interpretations or emotions.

The next time you’re brainstorming ideas, pick out some of the key words then make a separate list. Try coming up with substitute words for each word on the list. This new list of words should jog your brain into re-evaluating your original thinking. It should also give you a different perspective and help you decide whether or not your first idea was your best idea.

Idea Spark Plug #15:

Color Outside The Lines

When you’re working on a rational project, using rational methods to try to rationally come up with a clever idea, this is the best time to start thinking irrationally! Some call it “Thinking outside the box”. Others call it “Coloring outside the lines.” I call it absolutely essential if you ever hope to create an original idea that has yet to see the light of day.

Getting successful results from using this technique is sometimes easier said than done. It’s hard to get out of the routine of looking at the world as rational and orderly. The sun always rises at dawn and sets at dusk. Two plus two always equals four. And if you drop a 10-pound dumbbell on your pinky toe it will ALWAYS hurt (trust me on this one!)

But when you take an irrational approach to concepting, you sometimes discover a better way of solving your problem. For instance, during World War I, the US military took an irrational approach and used Picasso’s Cubist style art to create more efficient camouflage patterns for tanks. It actually made the tanks blend in with the surrounding environment, making them much harder to spot by the enemy. Try using a similar irrational approach next time you need a rational solution.

Idea Spark Plug #21:

Don’t Overlook The Obvious

So this SCUBA diver is swimming along at 20 feet when he notices a guy at the same depth, but wearing no gear. The diver swims on down to 50 feet when he comes across the same guy. Amazed and confused, the diver pulls out his waterproof chalkboard and writes down “How are you able to stay down this deep without any diving equipment?” The guy quickly grabs the board and writes “Because I’m drowning you idiot!”

Sometimes we get so caught up in the details we often overlook the obvious. Like squinting and straining your eyes to read in a dim room when you could simply turn on a light. Or, after your kids have gotten out of their nightly bubble bath, blindly feeling around for toys in the bottom of the tub, instead of just opening up the drain. Often times going the obvious route can be much harder than you’d think. Ever overlooked an idea because it seemed so simple, surely it couldn’t work? Usually, you’re kicking yourself later when someone else has the same idea, then gets successful results.

Many times a big idea can seem so obvious, we’re afraid to consider it as an option. Don’t fall into this trap! Never underestimate the simplicity of a good, solid idea and NEVER be afraid to at least investigate an obvious solution.

In Conclusion:

It’s often said “The obvious answer has been right in front of your nose all along.” But sometimes it takes a little spark to help you cut through the clutter and focus in on the solution. I hope the examples above will help you find your focus. And if you’d like have all 21 Idea Spark Plugs at your fingertips, please feel free to click on the link below to download the complete ebook with my compliments.

21 Sure-Fire Idea Spark Plugs FREE eBook

Here’s to you never losing your creative spark!

Ben Crain as spent more than 20 years running an award-winning marketing firm, handling a wide range of national clients including: Corona Extra, Anheuser-Busch, Campbell’s Soups and Hardee’s Restaurants. Recently Ben launched Hunu Marketing — a Digital Marketing and Consulting Service specializing in Video Production, Whiteboard Animation, Strategic Copywriting, State-of-the-Art Graphics, as well as Software Product Development and Sales.

For more information, or to contact Ben, please visit:
 https://hunumarketing.com/

To see samples of Ben’s work, please visit:
 https://www.bencrain.me

This is a guest post from Ben Crain, if you would like to be considered for a guest post please contact me.

You Can’t Whistle With a Mouth Full of Custard!

When I was a young lad and found myself getting flustered over some trivial challenge that came my way, my Grandad always used to say, ‘Gary, you can’t whistle with a mouth full of custard’

I used to look at him as if he was a fool but he would just chuckle to himself and that would be the end of it. I didn’t have a clue what he was talking about and at the time, I never asked him.

Fast forward a few years and I started to look for ways to make money online which would enable me to get out of the factory I was working in, a factory which had become my prison because with a young family and with a mortgage and endless bills to pay every month so I had no other option to stay in a job that I hated.

If you have ever investigated the ‘make money online’ market you will know only too well that after only a few hours of research, the only result is that you will be completely overwhelmed by what is on offer.

Affiliate marketing, blogging, Subscription websites, freelancing, the list goes on and on.

To make matters worse, some of the people who are offering advice on how to make money from any of the methods described above are at best somewhat ‘shady’ and at worst, nothing more than common criminals who prey on ordinary people who are desperate to make money. I soon fell into the ‘shiny object’ trap and started buying course after course which promised so much but delivered so little. That warm exciting feeling from reading a carefully crafted sales page was soon replaced with that sinking feeling that I had been duped yet again.

The agonising problem was though, I knew only too well that this process would keep on happening until I had the courage to ‘man up’ and do something about it instead of blaming everyone else but myself for the mess that I was in.

Enter my Grandad, Harry Cash (yes, that is his real name!)

I was telling him about how I was looking for ways to make money online and that I was thinking of starting a subscription website with a bit of blogging and freelance work on the side, as well as starting a business selling products on Amazon.

He just looked at me, and I could tell from his face that he was going to utter those immortal words.

‘Gary, you can’t whistle with a mouth full of custard!’

‘Bloody hell Grandad, don’t start that again, and what are you talking about anyway, and I don’t even like custard!’ was my reply. He burst out laughing yet again and said he was wondering how long it would take me to ask him what he was talking about. He then went on to explain to me the meaning of ‘You can’t whistle with a mouth full of custard!’ and it basically changed my life.

It really did!

He basically said that if you want to whistle, whistle! If you want to eat custard, eat custard! But don’t try to do them both at the same time.

At this point you are probably thinking, what a load of rubbish, especially when it comes to starting an online business. After all, look at successful marketers such as John Thornhill, they have many different streams of income which all bring in a healthy amount of money each month. The thing is though, the vast majority of these successful people started off with one business. They didn’t try to half-heartedly start several different businesses at the same time but instead, they concentrated on one until it became profitable and then, and only then, did they start look at other opportunities.

If you would like to learn more about the extraordinary results which can be achieved by working in this way, have a read of the ‘The One Thing’ by Gary Keller because he describes the process far better than me or my Grandad ever could.

Be careful who you take advice from.

When it comes to deciding which kind of business to start, you probably realise that you should only listen to people who actually know what they are talking about, not in theory, but who have actually successfully achieved the methods which they are teaching. It is not an exaggeration to say that there are people out there offering courses on how to make £10,000 per month who are not even making £100 per month themselves. You should also only listen to people who have actually been doing as they preach for the long term instead of just striking it lucky.

One of these people is John Thornhill.

It would be fair to say that he has forgotten more than most people know about starting an online business and if you would like to know more about what he considers to be one of the best business models out there, take a look at www.automatedsalesformula.info

Don’t get me wrong, in the business model which John teaches, you have to put the work in. Anyone who tries to tell you different is someone that you shouldn’t listen to, but if you do put the work in and follow the steps that John lays out for you, he will actually guarantee that this is a business that will work for you. It doesn’t really get much better than that, does it?

Here the link again, www.automatedsalesformula.info

Listen to what he tells you because it could literally change your life.

And don’t forget, you can’t whistle with a mouth full of custard!

This is a guest post from Gary Tomlinson, if you would like to be considered for a guest post please contact me.

How to Gain Huge Profit From PLR Material

Are you tired of giving all your efforts to online work but still failed to make a successful side hustle? Many people on the internet are going through the same devastating situation. You might have heard “Content is King” and although you created quality website content but the traffic is still not driving. Instead of wasting time on these time taking ways of making passive income, try something that guarantees a profit by following a simple procedure. PLR is the best way in this regard with minimum effort and strategies. Are you familiar with PLR? If not, be there and first see what this PLR is. And how it can generate enormous organic profit for you.

What is PLR?

Private Label Right or PLR products are the products someone already created for you and you resell, modify and use these products as per your desire. You are not the original manufacturer of the product instead products are already designed by someone else. The manufacturer gives you reselling rights with raw data that you use in any manner. The buyers get the rights of the products, and after changing the facts presented by the authorized users, you can add your name to all the products as creator or author.

What PLR needs to make a Profit?

PLR needs some lead magnet to drive business for you. In simple words, the lead magnet can be a piece of content or anything that you give away to the customers so that they contact you and become part of your email list. The building of a giant list is essential for getting Profit From PLR.

Forgetting Profit From PLR, you need content first and drive it in your way so that more people get to engage with you. Most marketers do this in two ways. Either spend hours sitting in front of the screen to create a flawless piece of content or hire someone else from the market to develop the best material for your PLR products. In both cases, you have to invest something time or money.

What if you get the best content without investing money and time? Probably it’s the best idea, and for this you have to take some PLR training to get each and everything related to easy Profit From PLR.

Ways of Getting Profit From PLR

These are the most popular ways of making money from PLR.
-Resell the PLR products directly on website/blog
If you own a website or blog which is followed by a vast audience that this is the best thing for making money with the PLR. A site having enough readers can make money or sale within hours. Instead of designing your product for selling, use PLR products because it is more practical.
-Resell the PLR products to your Email list
If you are having some subscribers or email list is the simplest method of getting Profit From PLR. Resell the PLR products by sending emails to all contacts. But before promoting any product, make sure that you resell quality products every time.

PLR is Time Saving with Proper Training

Undoubtedly, PLR is all about ease which saves efforts, money and time. But you have to get hands on it is first by working on the lead magnet. You have you create content constantly for increasing the number of customers which automatically gear up sales. Keep working on it, and within no time you will get all the tricks of the puzzle.

Many successful businesses are running around you based on PLR, but you are not acknowledging. Marketers are using this highly useful marketing plan to level up their graph of profit. If you also want to implement this incredible strategy than get knowledge first.

Train Yourself For PLR

As there are many benefits and profit in using the PLR. But you don’t have enough knowledge about creating content, editing products content and which material you should use. Customization, monetizing of content, publishing your PLR quickly and easily, building a mailing list, promotion with traffic building and learning marketing strategies become easy for you with proper training. For taking your PLR business to a new venture and success, proper training is essential. PLR training will save you from all those mistakes that new babies usually encounter.

The Internet is full of training stuff on PLR, but it may not cover everything. So, take PLR training from a trusted group of people ready to help you in all aspects. You can get on this training right here.

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