{"id":1077,"date":"2016-05-25T17:01:39","date_gmt":"2016-05-25T16:01:39","guid":{"rendered":"http:\/\/www.dave-nicholson.com\/blog\/?p=1077"},"modified":"2016-05-25T17:03:41","modified_gmt":"2016-05-25T16:03:41","slug":"optimize-your-presence-on-facebook","status":"publish","type":"post","link":"https:\/\/dave-nicholson.com\/blog\/optimize-your-presence-on-facebook\/","title":{"rendered":"Optimize Your Presence on Facebook"},"content":{"rendered":"<p>BEST OF FACEBOOK<\/p>\n<p>According to recent studies, 47 percent of Facebook users say that Facebook has the greatest impact on the purchase behavior. That is compared to just about 34 percent in 2015. Now interestingly enough, Twitter actually ranks about 5% and lower. So, what does that mean? That means that, if you really want to drive person&#8217;s behavior within all the social networks, you have to use Facebook and you have to have a Facebook presence.<\/p>\n<p>Now, what&#8217;s amazing is that Facebook has a large opportunity in communicating with consumers in a non-intrusive way. So, in other words if done correctly you can make sales<br \/>\nwithout having to directly sell. Right! Hence, if your business doesn&#8217;t have a Facebook presence that is optimized the right way, you actually missing out on a lot of potential leads, sales and relationships.<\/p>\n<p>If you\u2019re a local business owner thinking, well there&#8217;s no way in the world that this impacts me. Then let me show you some stats. Surprising stats from recent local search studies show people that use Facebook actually use Facebook for local business searches to find out what people are really saying about your business. In fact, Facebook is only outranked by Google Maps and that means if your business isn\u2019t on Facebook, there&#8217;s no doubt in my mind that you&#8217;re missing out on attracting prospective customers and building brand recognition.<\/p>\n<p>So, as you can see, whether you\u2019re a local business owner or online business owner that sells a product or service, it doesn&#8217;t matter. You need to have an optimized Facebook presence or<br \/>\nelse you&#8217;re leaving money on the table. Now Facebook is not just for teenagers or college students alone. In fact, just in the USA market alone, 55 percent of Americans about ages 45 to 54 have a profile on the social networking site.<\/p>\n<p>Let\u2019s Take a Look at Some Up to Date 2016 Facebook Stats: &#8211;<\/p>\n<p>&#8211; Users to date \u2013 1.65billion on a monthly basis<br \/>\n&#8211; Facebook Daily Users \u2013 109 billion daily users<br \/>\n&#8211; Monthly percentage of Facebook users \u2013 66.1 %<br \/>\n&#8211; Which country are Facebook users more active \u2013 Canada<br \/>\n&#8211; The average number of female friends \u2013 166<br \/>\n&#8211; The average number of male friends \u2013 145<br \/>\n&#8211; Average time spent per user per day on Facebook \u2013 20 minutes<br \/>\n&#8211; Daily users in USA \u2013 167 million<br \/>\n&#8211; Adult Women Users USA &#8211; 66%<br \/>\n&#8211; Adult Male Users USA &#8211; 77%<br \/>\n&#8211; Europe active users \u2013 233 million<br \/>\n&#8211; Europe active users per month \u2013 315 million<br \/>\n&#8211; UK daily users \u2013 24 million<br \/>\n&#8211; Asia monthly users \u2013 522 million<br \/>\n&#8211; Male users &#8211; 42%<br \/>\n&#8211; Age between 18 to 29 &#8211; 34%<br \/>\n&#8211; Over 65 years old &#8211; 45%<br \/>\n&#8211; Bachelors degree &#8211; 30%<br \/>\n&#8211; India active users \u2013 142 million<br \/>\n&#8211; Users in India accessing via mobile phones &#8211; 90%<br \/>\n&#8211; Chinese male users \u2013 34.9%<br \/>\n&#8211; Chinese female users \u2013 65.1%<br \/>\n&#8211; Russia users \u2013 6.04%<br \/>\n&#8211; Vietnam users \u2013 30 million<br \/>\n&#8211; Thailand users \u2013 28 million<br \/>\n&#8211; Millionaires users &#8211; 57%<br \/>\n&#8211; Australia users &#8211; 93%<br \/>\n&#8211; Japan users \u2013 37.7%<br \/>\n&#8211; Facebook users shopping online &#8211; 69%<br \/>\n&#8211; Video views on Facebook daily \u2013 8 billion<\/p>\n<p>There you have it. Pretty amazing stats on Facebook. Don\u2019t you agree?<\/p>\n<p>Now I know I know that brings you to the big question. How do you optimize<br \/>\nyour presence on Facebook the right way? Which is what you want in the end. Which brings you results in terms of conversions, sales, profits and more.<\/p>\n<p>There are 4 key focus areas to address in order to optimize your Facebook presence and to make sure that you succeed: &#8211;<br \/>\n1. You need to create a customized action plan<br \/>\n2. You&#8217;re going to need to brand your company<br \/>\n3. You need a Facebook Marketing Blueprint plan<br \/>\n4. You need rapid speed content creation so that you don&#8217;t have to worry about sitting there for hours and hours and hours creating content.<\/p>\n<p>Let&#8217;s address their outlines so that you can see exactly what you&#8217;re getting into. Then I&#8217;m going to show you exact samples so you know what to expect and more.<\/p>\n<p>Basically before we jump right in, I\u2019m going to give you a quick overview of each area. You&#8217;re going to learn how the system works and what you need to get started. Then of course we going to go over the 4 key focus areas.<\/p>\n<p>KEY FOCUS AREA 1<\/p>\n<p>Action Plan<br \/>\nYou need an Action Plan. What is important to learn is how to create an action plan. Before we look at these 4 key focus areas, you want to make sure that you understand your personalized customized action plan before you get started so that you can actually succeed.<\/p>\n<p>KEY FOCUS AREA 2<\/p>\n<p>Branding<br \/>\nThis brings us to Key Focus Area 2 which is branding. Getting ready to get your brand onto Facebook. A lot of people make the mistake of just jumping onto Facebook and creating a Facebook fan page and assuming that it\u2019s going to work. If you do not have your brand set up, then that is going to complicate things and make things harder for you in the long run.<\/p>\n<p>Memorable Slogans<br \/>\nYou want to make sure that you set yourself up for success. Therefore, on that point, you must create a memorable slogan for your Facebook presence.<\/p>\n<p>Colors<br \/>\nYou need to learn how to use colors to sell subconsciously so you can actually tap in the subconscious mind and create a specific environment.<\/p>\n<p>Quality Logo<br \/>\nLearn how to create a high quality and low price logo. However, if you do have a logo, you might want to consider upgrading your existing logo. I can show you how to do that as well.<\/p>\n<p>Use of Mascot<br \/>\nYou also need to know how to use mascots to brand your company on Facebook.<\/p>\n<p>KEY FOCUS AREA 3<\/p>\n<p>Facebook Traffic<br \/>\nThis brings us to Key Focus Area 3 which is the Facebook traffic section. Do you actually know how to drive traffic to your Facebook fan page and how to do it the correct way? Would you like to learn how to do it? Then keep on reading.<\/p>\n<p>Right Mindset<br \/>\nHow do you get into the right mindset to gain free traffic from Facebook? It all comes down to quality over quantity. Quality focused fans over Quantity of fans.<\/p>\n<p>Demographics<br \/>\nHow to find your demographics of your audience and find the framing of their mind so that you can understand how to read some more impact fully.<\/p>\n<p>High Engagement Groups<br \/>\nThis brings us to High Engagement Groups. Do you know how to find high engagement groups with a lot of active followers? This is key to learn how to do it in order to be successful on Facebook.<\/p>\n<p>Seek and Find Fans<br \/>\nYou will now need to search and find active fans so that you can build up your fan page. Building up your fan page is an important role in terms of sales, profit, products and services that you offer.<\/p>\n<p>How to Find Engaging Fans<br \/>\nHow to find engaging fans and how do you really engage with them. There is a right way and a wrong way. Which one are you following right now?<\/p>\n<p>Outsource and Automate<br \/>\nThen of course from that point on you need to know how to outsource and automate this process if you don&#8217;t want to do this yourself. If you want to do it yourself that&#8217;s fine. You don&#8217;t have to automate or else outsource this process.<\/p>\n<p>KEY FOCUS AREA 4<\/p>\n<p>Content<br \/>\nKey Focus Area 4 is content. Created content is key, because that&#8217;s what keeps the community growing. People are interested in your videos, your post and everything like that. That keeps the conversation going, because you don&#8217;t want the conversation to stop.<\/p>\n<p>Create Simple Video Intros<br \/>\nThat brings us to creating simple video intros. If you want to make sure that you brand yourself every time you put out a new interesting video, you want to make sure that you have a good video intro that brands you and your company. So that when somebody leaves your site, that brand sticks in their minds.<\/p>\n<p>Build Trust<br \/>\nBuild trust with educational videos are also very important. In this case we&#8217;re going to use edutainment. Basically educational videos that are entertainment as well.<\/p>\n<p>Branding Facebook Post<br \/>\nLet\u2019s now look at branding with Facebook post. I will show you in a specific video a secret method that reveals to you how to create content at a rapid speed pace. So, don&#8217;t worry about having to sit there for hours and hours and hours creating content. I will show you how to create lots and lots of content within a few minutes.<\/p>\n<p>Conclusion<br \/>\nYou can make money on Facebook if you do it the right way and if you follow your action plan. You have to make sure that you put everything into action in order to succeed.<\/p>\n<p>Well, we&#8217;ve created a 20-part video course and the purpose of it is to help you drive free traffic from Facebook and build a community of Facebook fans. Not just any type of fan, but the action taker type fan.<\/p>\n<p>So, now what I want to do is to show you a simple video so you know exactly what to expect in the video course. In this particular video you get to see the overview of the whole course.<\/p>\n<p>Get this Course for Free<br \/>\nGrab access down below. Don&#8217;t worry you&#8217;re going to be able to watch the videos immediately after you sign up. So act now and begin to optimize your presence on Facebook<br \/>\nthe right way<\/p>\n<p>IT IS ABSOLUTELY FREE!<\/p>\n<p><a href=\"http:\/\/go.goproducts.biz\/best-of-facebook\/\" target=\"_blank\">GET FREE ACCESS NOW!<\/a><\/p>\n<p><em>This is a guest post written by Nadeem Bijley. If you would like to be considered for a guest post please contact me.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BEST OF FACEBOOK According to recent studies, 47 percent of Facebook users say that Facebook has the greatest impact on the purchase behavior. That is compared to just about 34 percent in 2015. Now interestingly enough, Twitter actually ranks about 5% and lower. So, what does that mean? That means that, if you really want &hellip; <a href=\"https:\/\/dave-nicholson.com\/blog\/optimize-your-presence-on-facebook\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Optimize Your Presence on Facebook<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":42,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[123],"tags":[],"class_list":["post-1077","post","type-post","status-publish","format-standard","hentry","category-guest-posts"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2rXdv-hn","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/posts\/1077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/comments?post=1077"}],"version-history":[{"count":3,"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/posts\/1077\/revisions"}],"predecessor-version":[{"id":1080,"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/posts\/1077\/revisions\/1080"}],"wp:attachment":[{"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/media?parent=1077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/categories?post=1077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dave-nicholson.com\/blog\/wp-json\/wp\/v2\/tags?post=1077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}